Beyonce Sponsoring Food Drive While on Tour

April 23, 2009 By:
Beyonce Sponsoring Food Drive While on Tour

Beyonce will be hitting the road this summer. And while she’s traveling across the country, she’ll be co-sponsoring a food drive to help those less fortunate.

Beyonce has joined forces with General Mills to create a national hunger relief campaign called Showing Your Helping Hand. The initiative will help food rescue organization Feeding America deliver millions of meals to food banks around the nation. Beyonce is asking her fans that come to her many shows to bring food or donate money to the cause.

She says, "Our goal is to donate 3.5 million meals to local food banks."

This isn’t the first time Beyonce has reached out to those in need. During her last U.S. tour, The Beyonce Experience, she sponsored a similar food drive, and even signed photos of herself and gave them to fans to helped out.

So there’s some incentive to going to a Beyonce show now! The I Am… tour kicks off June 21st.