Tupac’s holographic performance at Coachella this past weekend has just opened the floodgates for what could become a dead celeb hologram epidemic!
Some in the marketing world are now calling dead celebrities “delebs,” and talk has started about bringing Elvis Presley back to life among other delebs like Michael Jackson and maybe even others like Whitney Houston. Too soon? Too soon.
Would Elvis have a residency in Vegas? Would Michael Jackson go on the tour he was planning before his untimely death? The world may soon know.
Tupac’s hologram at Coachella this past weekend was created by a company called Digital Domain Media Group who basically created “Tupac” from nothing. His avatar wasn’t based on old footage or sound bites, they literally animated him as if he were a video game character, so really, there’s absolutely nothing that can’t be turned into a hologram.
Any deleb can go on tour now. Heck, let’s just do away with regular singers and make all music come from holograms. “It’s cheaper,” Mark Roesler tells Stereotude.
“The technology is not only more lifelike now but it is also more cost-efficient. As it keeps becoming more of both we will definitely see more of it.”
“I can imagine someone organizing a new kind of reunion tour,” says Roesler, “We already go to Las Vegas to see all of the acts from the fifties, sixties, and seventies.”